3 Tips on social networking and business – KDHRA luncheon

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Helen Mikulski and Julie Belloli (of The Management Association of Illinois) brought a lively and informative presentation on “Social Networking and Presence” to our October luncheon yesterday for the Kane DuPage HR Association.

Top 3 tips:

  1. 90-9-1 Rule. 90% of people on social networking sites are passively present, viewing your business content but not actively commenting. They still count! 9% will like, share, and occasionally comment. And 1% will actively post updates, links, photos, videos, and more. Be aware of 100% of your social network as you plan your strategy and content.
  2. Intra-networking. A number of local companies are using a private social media site such as yammer for ‘enterprise networking” within their business. These are freemium sites: basic services are free (with application download) and advanced services are fee-based.
  3. Several of our members use a private company facebook page to keep employees updated on various business news, including open enrollment details for benefits.

Thanks to The Office for offering a lovely venue and a hearty buffet.

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